ACIDIC BONDING CONCENTRATE SHAMPOO
REDKEN
This shampoo is formulated to strengthen and repair damaged hair while maintaining the hair's pH balance. It is targeted toward those with chemically treated, color-damaged, or fragile hair. The key ingredients focus on bonding and pH balance to reduce breakage and maintain overall hair health.
CLAIMS analysis
Strengthens hair and reduces breakage
Citric Acid: pH balancing agent that seals cuticles, preventing further breakage.
Dimethicone: Forms a protective barrier to prevent moisture loss, improving hair strength.
Analysis: Citric acid, a key ingredient in the Redken product, helps balance the scalp and hair's pH, leading to better cuticle management and hair strength. Dimethicone provides a protective layer on the hair shaft, reducing friction that can cause breakage, especially in damaged or brittle hair. As these ingredients are early in the list, the concentration appears to be sufficient to support this claim.
Restores and strengthens damaged hair bonds
Bis-Aminopropyl Diglycol Dimaleate: A bonding agent that repairs damaged bonds in hair, particularly helpful for chemically treated hair.
Analysis: Bis-Aminopropyl Diglycol Dimaleate is a widely recognized ingredient for restoring broken disulfide bonds in the hair. Positioned high on the ingredient list, it suggests that the product is formulated to focus on bond repair.
Color-safe and sulfate-free formula
Sodium Lauroyl Methyl Isethionate: A mild, sulfate-free surfactant that cleanses without stripping color.
Analysis: Sodium Lauroyl Methyl Isethionate is a sulfate-free surfactant known for being gentle on both the scalp and hair, which supports the color-safe claim. Its inclusion in the product effectively replaces harsher sulfate surfactants, aligning with the color-safe and sulfate-free marketing claims.
by HAIR TYPE
Fine Hair: Citric acid helps seal cuticles, and the lightweight feel of Dimethicone ensures hair won't feel weighed down. However, the inclusion of bond-repair agents may not add volume.
Medium Hair: Bis-Aminopropyl Diglycol Dimaleate and Citric Acid provide enhanced bonding and pH balance for medium hair, making it healthier and stronger without adding heavy buildup.
Thick or Coarse Hair: Dimethicone and the bonding agents will be particularly effective at reducing frizz, promoting manageability, and sealing the hair shaft for smoother texture.
HOW TO USE
1. Wet hair thoroughly.
2. Apply a small amount of the shampoo, focusing on the scalp and roots.
3. Massage gently for 2-3 minutes to build a lather.
4. Rinse thoroughly.
5. Follow with Redken Acidic Bonding Concentrate Conditioner for best results.
FREQUENCY
Fine Hair: 2-3 times a week.
Medium Hair: 3-4 times a week.
Thick Hair: Every other day or as needed depending on styling.
RINSABILITY
Contains Dimethicone, which forms a protective barrier but may take longer to rinse from the hair. However, the product also includes water-soluble surfactants like Sodium Lauroyl Methyl Isethionate, which aid in quick rinsing without leaving residue.
COLOR-SAFE
Sodium Lauroyl Methyl Isethionate provides a sulfate-free formulation, making it suitable for color-treated hair by offering a mild cleanse without stripping color.
HEAT PROTECTION
This product does not explicitly list heat-protecting ingredients like Dimethicone or Quaternium-70 in a heat-protection role. However, Dimethicone may provide minimal protection against low heat during blow-drying.